West to China · Full-service

BeyondBorderGroup

Full-service China entry. Twenty years on the ground.

Thesis

China is not a market you enter with a translated website and a Tmall store. It is a separate digital civilisation. Different platforms. Different buyer signals. Different content density. Different commerce mechanics. BeyondBorderGroup runs the full chain so brands do not have to assemble it from twelve different vendors.

What we do

Marketing

  • Branding
  • Media buying
  • Social media
  • KOL and KOC
  • Content studio
  • PR
  • Website
  • Events

Sales

  • eCommerce on Tmall, JD, Douyin, RED
  • Social commerce on WeChat, Douyin, RED
  • Offline distribution

Consulting

  • Cross-border market entry
  • Masterclasses
  • China learning expeditions
Who it is for
  • A European brand testing China for the first time through cross-border eCommerce.
  • An international brand already in China that wants better numbers.
  • A category leader scaling from one platform to the full ecosystem.

How it connects

Pulls TheRedScroll for deep social execution. Pulls ChinaWebFoundry for web infrastructure. Pulls HubStudio for AIGC content at the volume Chinese channels demand.